ITM Moscow 2012 | International Trade Fair for Travel & Tourism

ITM — INTOURMARKET was initiated by the whole Association of Tour operators of Russia and strongly supported by Russian Government, Ministry for sport, tourism and Youth policy of Russian Federation, Federal Agency for tourism and World Tourism Organization bringing together hosted buyers & travel professionals from all Russian regions with Russian & international tourism key players.

VI International Trade Fair ITM-2011 took place at IEC «Crocus Expo» in Moscow from 13- 16 March 2011 and was again a big success. 1230 companies from all Russian regions and more than 138 countries attended ITM Moscow 2011. The gross exhibition space was 26,000 sq.m.

One of the most important steps towards European standards in the organization of travel exhibitions was the Hosted Buyers Program: 600 best regional tour agencies from all over Russia and 20 foreign participants were invited to ITM-2011. The costs for transport, transfers, accommodation etc. are covered by the show organizers.

For more details please visit the web site www.itmexpo.ru/en

Discover Russia with INTOURMARKET

17–20, March 2012 at IEC «Crocus Expo», Russia, Moscow!

ITM-2011

"Intourmarket" Fair advantages are quite obvious:

Prestige of participating in the major Russian and third largest international Fair - about 2000 companies representing 124 countries and world regions;
Direct contact with clients - the Fair is visited by over 90 000 Russian and foreign tourist industry representatives amongst which there are chief executives of the tourist companies (45% of the total number of professional visitors) and other industry experts;
Most efficient promotion way on the Russian tourist market - Fair participation costs are much less than placement of advertising in the mass media.
You as a Fair participant will have an opportunity to use the results of a full-scale advertising campaign lead by organizers.
Aggregate advertising volume placed in the press will exceed Euro 1 100 000.
Over 180 releases in 48 publications
Fair banners are posted on 89 Internet sites
Address distribution through specialist database - 115 000 invitation tickets.
Advertising on the federal channels.
Outdoor advertisements on city thoroughfares.
And other specialist events aimed at attracting tourist industry experts.

Also:

Increased direct sales turnover of their services to tourist agencies in Russia, CIS, Baltic states and non-CIS countries.

Establishing new and maintaining current business contacts;
Presenting new tourist trends and services;
Studying new proposals and competitors' ways of working;
Encompassing maximum target audience over a very short time on one site;
Participation in extensive business program of the Fair, meeting Industry chief executives;
Strengthen Company's position in the market, promote its recognition and establish the company's "successful brand" image;

Results of survey completed by independent marketing group
witness the Fair was more than success:

92% of all participants and visitors surveyed in general have stated the Fair was "quite a success" or "success" which would ensure sufficient number and quality of business contacts;
95% if all participants and visitors interviewed in general have stated the Fair was a Prime Tourist Event of the Year and gave positive assessment of its organization level.
100% of visitors surveyed have plans to visit Intourmarket-2008 Fair;
99% of exhibitors have either applied for participation or are quite confident about their participation in Intourmarket-2008 Fair.
The outcomes of recently complete Fair show practically all its exhibitors stated firmly there's hardly any other way of advertising themselves on the Russian tourist market, strengthen their position and establish new business ties rather than by participating in the "Intourmarket" Fair.
Therefore for many companies "Intourmarket" Fair is a most significant event of the year on the eve of Spring-Summer tourist season which cannot be missed!